MICROSOFT STORE
DIGITAL CAMPAIGN
Working along side the extremely talented Store Studio team, I had a hand in the creation of the 2021 Holiday campaign for the Microsoft Store. This campaign went live across the Microsoft Store website as well as social, CRM, Xbox dash, and the Microsoft Experience Centers.
Reimagined with an expanded global feel, this Holiday campaign shines with a fresh, inclusive color palette that represents celebrations across the world. The joyful vibrancy captures the spirit of the season, while bringing our premium devices and experiences to life in an elevated, inspiring way.
My main design contributions can be narrowed down to the chunky-gold-fill within the elements, a number of the elements themselves, and the “scene-scapes” that are a collage of elements meant to act as a stand alone treatment when products aren’t present.